The (unsung and underappreciated) virtues of a regional rural practice purchase19 Aug 2020 - Simon Palmer - Vet Practice Sales
For every good practice that Practice Sale Search has for sale in one of the state capitals, we have many buyers competing with each other to submit a winning bid…and yet…when the practice is located in a regional or rural centre, the demand often dwindles …
Why is this?
There are many reasons that people want to live close to the city. These reasons include proximity to their family, ethnic group, international airport, prominent schools, etc.
There are also, however, many HUGE advantages to buying a practice outside of capital cities that are often overlooked.
Here are 5 reasons a buyer should consider buying a vet practice in regional or rural Australia.
1. Better Deals
The laws of supply and demand tell us that the lower demand for regional and rural practices should mean that there are better deals to be had for interested buyers.
2. Easier to produce more
Practices in major cities are fighting tooth and nail for work, spending large budgets on marketing and advertising and offering loss leader services to get busy. Rural areas have a much higher population per vet and don’t need to compete as hard to get patients. It is simply easier to be busy.
3. Running costs lower
A business’s profit is obviously not just a function of making sure that there is income (, but also of keeping expenses low. In this area, regional Australia has metro beat too, as many of the costs of running a practice are cheaper outside of the cities. In our experience, regional/rural vet practices usually pay less for:
- Wages/salaries for admin and nursing staff and have better retention/less churn of staff.
- Rent per square metre for medical/commercial space.
- Advertising costs, as the need for advertising is lower (See point 2).
4. Home purchase
When looking to purchase your first home, you may find that the higher property prices in metropolitan Australia end up restricting your lifestyle. Buying a business in a Rural/semi-rural area may offer you the chance to buy a larger home than you thought possible, earlier than you thought possible. The lower outlay for a home may also leave you with more to spend on holidays, hobbies and your children’s education.
Many veterinarians who have made the move out of the cities report huge lifestyle benefits including:
- Less time wasted stuck in traffic (including their work commute)
- Better access to uncrowded beaches, parks and golf courses
- A better sense of community and safety than living in the city
- Less stress as a result of their cheaper lifestyle
As you can see, walking the path less travelled and buying in regional Australia has many advantages. It is well worth exploring your options, as you may well find that there are plenty of underappreciated, undervalued practice opportunities and lifestyles to be found, if you can look a little further afield.