
I don’t think it is a secret that the name you give your dental practice business can have a big impact on its fortunes. Marketing experts will tell you that the name a business chooses will affect how memorable it is for current and potential clients, how quickly it will come up in Google searches and how easy it will be for you to differentiate yourself from your competitors.
Most dental practices believe that keeping about a month’s worth of consumables in their cupboards at any one time is just about right. This is generally seen as a safe buffer of stock, where you don’t feel like you are going to run out of anything and you aren’t creating an unnecessary drain on short-term profitability and cash on hand.
In Greek mythology, the story of Icarus illustrates the folly of aiming too high.
In May 2000, a relatively unknown chef called Anthony Bourdain decided that he was going to change careers and not run kitchens in New York City anymore. As a final goodbye to his previous career, he wrote a book revealing some things that he felt restaurant patrons should know. The book was called “Kitchen Confidential”; it would become a worldwide best seller and launch his second career as a famous food and travel journalist.
We're really proud of our newest National Account Manager, Lisa Singh, who was recently asked to chat with Jesse Green on his hugely popular - and our favourite - podcast, the Savvy Dentist. Lisa spoke to Jesse about what makes a practice valuable, as well as the future of practice sales, the role of marketing in dentistry, what corporates are looking for in a practice and how to prepare your practice for sale.
Dental practice sales involve large sums of money changing hands. Hundreds of thousands (if not millions) of dollars that usually need to be financed by a bank or other lending institution. There are a lot of misconceptions out there about the ease with which a dentist can borrow funds for the purposes of buying a dental practice. Misconceptions that have led to many buyers being overconfident about their proposals and to many solid deals falling apart after much time and effort and thousands of dollars in legal bills. With this in mind, it is important that buyers and sellers alike both have a solid understanding of what is involved in dental practice finance. Understanding how a financier looks at a buyer, vendor and practice, and what deals they will and won’t lend for, can save a lot of wasted time, energy and expense along the way.